Posts in category
branding
Why April Fool’s Day Is As Important To Marketing As The Super Bowl
April Fool’s Day is becoming just as important to brands and marketing as the Super Bowl. When it comes to earned media, it’s another day to easily go viral for sharing your positive, light-hearted, fun brand messages.
How Tim Hortons Is Failing (And Molson Is Winning) Real Time Marketing As Canada Goes For Gold
The Canada USA semi final was a super bowl of real time marketing in Canada. Molson jumped on it while Tim Hortons sat still and failed miserably.
How To Make A Media Kit For Your Blog
There are many that will tell you what to put in a media kit, but few who tell you how to make a media kit. It’s easy, but it’s not. It’s best done by pro.
4 Ways You Can Show Off Your Blog Branding At Conferences
If you want to show off your blog branding at a conference, you can do it many different ways beyond business cards. Check these ideas out: